Bio
Freelance Writer, Blogger, Social Media Manager
Lives & works in Michigan
More information at:
Publications
2012 - present
Searching for the Happiness (blog)
2014
Are You Using Social Media To Your Advantage?
2013
Why Using a Freelancer is a Smart Business Move.
2014
2016
From Layoff, to Chronic Illness to Amazing Freelance Success
2016
How to Find Writing Assignments as a New Freelance Writer
2017
The Best Life Lesson I Taught My Kids
Interviews & Speaking Engagements
2013
Don't Get Me Started With Linda Scott (podcast)
2014
AARP Life Reimagined (magazine article)
2014
ITT Dearborn Campus (speaking engagement)
2015
Creative Spark Coaching (blog interview)
Education
1992
Oakland Community College
2012
Real Estate One Academy
Experience
February 2012 – Present
• Manage the social media platforms for several big and small companies in the United States
• Daily administration of social media platforms including Facebook pages, Twitter accounts, Pinterest, Google+, LinkedIn and website blogs.
• Dedicated to composing original and creative content, with a versatile and authentic approach to engage and interest a targeted audience.
• Blog in 9 newspapers online including The Oakland Press. Searching for the Happiness http://www.theoaklandpress.com/lifestyle-blogs
• Strong content creation background in real estate, beverage industry, restaurants, automotive, interior furnishings, green cleaning, marketing and sales.
• Writer for several online blogs including, OmniaGroup. http://www.xceliq.com/why-using-a-freelancer-is-a-smart-business-move/
• Compose articles, press releases, sell sheets, website content, blog posts and create and update social media profiles for numerous companies and individuals with a vast variety of backgrounds.
• Proficient at keyword research and implementation of SEO, titles, meta tags and alt tags into website content.
• Competent knowledge of and background working with, creating and updating WordPress websites.
• Extremely active on LinkedIn with over 5,000 connections and 4,300 followers. A top contributor in over 30 groups, including WordPress Experts, Freelance Web Writers and Social Media Advisors. http://www.linkedin.com/in/wmccance/
• Strong presence on Twitter with over 3,700 followers. https://twitter.com/w_mccance
• Solid understanding of the power of social media with a presence in over 20 social media sites.
• Well-organized, strong research skills and sensitivity to deadlines.