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Bio

Freelance Writer, Blogger, Social Media Manager
Lives & works in Michigan

 

More information at:

LinkedIn

Blog:  Searching for the Happiness

Interviews & Speaking Engagements
 

2013

Don't Get Me Started With Linda Scott (podcast)

 

2014

AARP Life Reimagined (magazine article)

 

2014

ITT Dearborn Campus (speaking engagement)

2015

Creative Spark Coaching (blog interview)

Education
 

1992

Oakland Community College

 

2012

Real Estate One Academy

 

Experience

February 2012 – Present 

• Manage the social media platforms for several big and small companies in the United States
• Daily administration of social media platforms including Facebook pages, Twitter accounts, Pinterest, Google+, LinkedIn and website blogs.
• Dedicated to composing original and creative content, with a versatile and authentic approach to engage and interest a targeted audience.
• Blog in 9 newspapers online including The Oakland Press. Searching for the Happiness http://www.theoaklandpress.com/lifestyle-blogs
• Strong content creation background in real estate, beverage industry, restaurants, automotive, interior furnishings, green cleaning, marketing and sales.
• Writer for several online blogs including, OmniaGroup. http://www.xceliq.com/why-using-a-freelancer-is-a-smart-business-move/
• Compose articles, press releases, sell sheets, website content, blog posts and create and update social media profiles for numerous companies and individuals with a vast variety of backgrounds. 
• Proficient at keyword research and implementation of SEO, titles, meta tags and alt tags into website content.
• Competent knowledge of and background working with, creating and updating WordPress websites.
• Extremely active on LinkedIn with over 5,000 connections and 4,300 followers. A top contributor in over 30 groups, including WordPress Experts, Freelance Web Writers and Social Media Advisors. http://www.linkedin.com/in/wmccance/
• Strong presence on Twitter with over 3,700 followers. https://twitter.com/w_mccance
• Solid understanding of the power of social media with a presence in over 20 social media sites.
• Well-organized, strong research skills and sensitivity to deadlines.

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